Brand Storyteller, Social & Digital Media Pioneer
Cassie is a California native, & after 15 years in New Zealand, a proud YanKiwi. Passionate about content, social media strategy, the influencer economy, & storytelling across mediums both emerging and traditional, Cassie has literally lived & breathed the digital revolution.
In leading teams of ground-breaking social media strategists & content marketers at some of Australasia’s largest corporations for over a decade, she’s also produced globally renowned & award-winning work.
Her main professional goal? Delivering results while having fun doing it. By embracing change, actively driving innovation, growing positive community engagement, deepening customer service standards, and streamlining reporting across business units, Cassie has truly cut her teeth on the cutting edge.