NZ's Corporate Affairs and Communication Leaders' Summit
Strategy | Regulatory Affairs | Stakeholder Management | Crisis Response
The Corporate Affairs & Communication Leaders' Summit brought together some of New Zealand and Australia's leading communications experts to discuss the modern world of communications strategy and the impact of ever-changing stakeholder requirements.
The need for transparency, honesty and a proactive appraoch to risk were highlighted by the speakers who shared best practice strategy and tips for succesful communication in complex and regulated environments. Leveraging the reputation of your brand and of New Zealand can have a great positive impact on your communication strategy and shows the need to build goodwill and brand throughout all internal and external messaging.
Speaker highlights included:
- Kathy Lazanas - Transdev Australasia, talking on how to utilise communications to build your brand
- Jess Maloney - Maloney Maloney. highlighting how comms professionals can use the social media opportunity
- Chair Crag Dowling from Mercury
- Panel discussion featuring panellists from McDonalds Restaurants, Spark, Experience Wellington and Tower Insurance
Feedback from the delegates:
"It was a very useful day, thank you"
"Thanks for a great day. It was very energizing."
"Overall enjoyed the range of topics and the conference as a whole"
"Thanks - enjoyed the day"