18th Annual Marketing to the Rural Sector Conference
Smart marketing techniques to engage your rural customer
28 - 29 Aug 2018Grand Millennium, Auckland , Auckland
In the digital world, marketing is becoming more and more competitive, with the emphasis on unique content to constantly excite and engage your target market. The rural sector audience adds to this challenge with a diverse range of preferences, personas and buying habits. The Marketing to the Rural Sector Conference aims to help you mitigate the challenges of marketing to the rural sector, helping you stay on top throughout any economic challenge.
The 2018 event brought together top rural marketers to discuss their strategies for connecting and engaging their rural consumers, networking, learning and sharing best practice case studies. Some of the key topics included: smart marketing strategies, events and activation, bringing your brand to life, delivering value to your rural farmers and future farming insights.
As agriculture remains one of the key exports in New Zealand, the rural sector is an important audience to capture. The Marketing to the Rural Sector Conference is becoming a 'must do' in the rural marketer's calendar - so put it in the diary now!
Here's what last year's delegates had to say about the event:
- "I attended the workshop with Mark Pickering and he was absolutely brilliant. I took away so much for this. Relevant, interesting, insightful, valuable."
- "Excellent conference - loved the section of speakers and great Chair."
- "This was the first conference we attended as a new independant marketing agency and overall were impressed. "
- "Excellent well run conference, always on time, good sound and visuals."