17th Annual Marketing to the Rural Sector Conference

Smart marketing techniques to engage your rural customer

30 - 31 Aug 2017Crowne Plaza, Auckland

The 17th Marketing the Rural Sector Conference maintains its reputation as the go-to event for marketers engaging with farmers and other key decision makers in agribusinesses today. This year will be looking at diversity and the changing New Zealand landscape in terms of farming demographics as well as evolving trends in traditional and digital marketing. All your favourite topics will be covered from effective brand management, the uptake of mobile and social media and the return of our ‘Farmers Panel’ where you will get the opportunity to ask your burning marketing questions directly to your target audience.

With insights into:

  • Connecting with diverse markets
  • Farmer demographics
  • Brand differentiation
  • Smart content strategy
  • Social media success
  • Innovative ways to engage

Three reasons to attend in 2017:

  1. Update your marketing strategy by focusing on proven ways to connect and engage with the rural sector
  2. Hear case studies from your peers implementing effective campaigns and innovative marketing methods
  3. Gain insights into the evolving agribusiness landscape and where marketing is going next

Featuring presentations from:

KPMG | estute+ | TRACTA | Richards Partners |  Fonterra Farm Source| Skellerup | Dairy Women’s Network | Grass Roots Media | Gallagher | Rural Health Alliance | Datamars I Ipsos NZ | Farm IQ Systems | Sales App Centre | Maloney & Maloney

 

 

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